Lets chat about this DIY thing…
DIY…do it yourself. Sounds a little offensive if you ask me. “Hey buddy! Why don’t you go do it yourself!!!???”
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I am all for the “take matters in to your own hands” thing. I just think it is time to redefine what DIY means. No one can really tackle a massive project on their own. There are books, websites, videos and heck, even a tv network chock full of nothing but DIY programming.
Everyone gets help from somebody, somehow.
So, when it comes to music, why do we say DIY? Music is collaboration. Music is participation. Ever heard 4′33?
I know, I get it. DIY means that you are supporting yourself and driving the massive flying umbrella that is your career. These days, the majority of artists are doing it on their own, but they have loaaaads of help from their fans and music community. Its time for a new way to describe things…
Try this…instead of saying you are a “do it yourself” artist, try saying that you are a “do it together” artist. After all, if you only did it yourself, would there be anyone there to listen? Music is a shared experience, on both the music end and the business end, so remember, if you are completely D.I.Y., then you will most likely be S.O.L.
-t.L